We live in times when people are more about the REELS, LIKES, the SOCIAL MEDIA FOLLOWERSHIP and the hypes that come from the internet that many Christians now equate impact with visibility.
Go to our CAMPUSES and see their LINE UP of GUEST MINISTERS, it is more about who can pull the crowd than who can bring God’s counsel.
Go to our churches, it is more about the latest and hottest man/woman of God in town than who has THE WORD OF THE LORD and it makes one to ask questions.
We now have more CONTENT CREATORS than PREACHERS, people seeking more of shares than the IMPACT and TRANSFORMATION it brings through the POWER OF GOD’S WORD.
We have unfortunately built a people who are dead in the spirit to the point that their senses gullibly believes that the more shares and how viral it goes, the more spiritual it must be – what a warped mindset.
It is quite unfortunate that the OBSESSION about being SEEN has compromised our call to be FAITHFUL and SEPARATED.
The deception of the devil makes a man rise to fame through means alien to the Kingdom, using the seduction of VIRALITY to subtly shift our motives from glorifying Christ to glorifying ourselves, making us think less about what is being said, but now more about WHY it’s being said and WHO we hope notices and applauds it.
So as not to be in the black book of people, we now write, sing, act, post and speak to pamper the ego of people who are very inconsequential before God; same people God says even if multiples hands are joined together, the sinner shall not go unpunished.
Christ warns us in Matthew 6:1 to “Beware of practicing your righteousness before others in order to be seen by them, for then you will have no reward from your Father who is in heaven.” It’s possible to preach the GOSPEL with hidden pride, craving applause under the veil of “ministry” and that’s how the desire to be viral subtly works in the man of God.
Jesus Himself constantly resisted the pressure of public popularity.
After feeding the five thousand, when the crowds wanted to make Him king, He withdrew to a mountain alone (John 6:15).
The early church spread the GOSPEL not through social algorithms but through Spirit-filled OBEDIENCE. Paul, who arguably had the greatest impact among the apostles, wrote, “Am I now seeking the approval of man, or of God? Or am I trying to please man? If I were still trying to please man, I would not be a servant of Christ” (Galatians 1:10).
We have a generation that faces the danger of PERFORMING rather than LIVING Christianity.
We create videos, posts and write blogs, not just to EDIFY, but to IMPRESS and become VISIBLE. But Paul warned of a time when people will not endure sound teaching but will gather INFLUENCERS around themselves who will tell them what they want to hear (2 Timothy 4:3-4).
We must always think of Jesus over and over again: “He had no beauty or majesty to attract us to Him… He was despised and rejected by men” (Isaiah 53:2-3) yet, He was able to change the world with His seemingly NOISELESS IMPACT.
What mattered most to Him was not VISIBILITY, but His TOTAL SUBMISSION TO THE FATHER’S WILL.
What God requires from us is FAITHFULNESS, not FAME (1 Corinthians 4:2) and we must understand that POPULARITY is not the PROOF of DIVINE APPROVAL. The applause of men will always fade, but the approval of God is eternal and that’s what we ought to seek and not men’s comments, shares and likes.
We ought to always examine our hearts and ask ourselves questions like:
Why do I post, preach, or create contents?
Is it for the platform or for His presence?
Am I building a name or lifting up the Name above all names?
Because, the truth is that the real power of Christian content is not in how FAR and VIRAL it goes, but how deeply it IMPACTS and TRANSFORMS.
Don’t pursue virality. Pursue faithfulness. Let heaven applaud what earth may never notice.
God is watching.
Your Brother,
Peter Jerry
